CONSCIENTIOUS APPROACH Friendly Soap put ethics before profits. From start to finish, no stone is left unturned in the quest to produce low-impact soap. Sustainability and ethical integrity are top of the list, bringing you fabulous natural soap that is skin friendly, animal friendly and earth friendly. POWERED BY HANDS Friendly soap is made using the ancient cold-process method which creates a biodegradable soap with zero by-products. Energy consumption is kept to an absolute minimum - each and every bar is poured and cut by hand and packed in recycled and recyclable card boxes, here in the UK. WORKS A TREAT A little goes a long way when using our array of natural Soaps and Shampoos. They all produce a rich, velvety lather that is gentle to skin, nourishes hair, and leaves you refreshed and ready to go. Guaranteed cruelty-free and vegan, and free from plastic, Parabens, SLS, Pthalates or Triclosan.